Tagged: Quotable Toggle Comment Threads | Keyboard Shortcuts

  • feedwordpress 14:18:07 on 2019/04/23 Permalink
    Tags: , , , Quotable, , speaking   

    How to Craft and Deliver an Attention-Grabbing Message 


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    You can feel the tension in the compressed smiles, quick nods and pointed questions at the annual Morgan Stanley Global Healthcare conference. Schedules are packed as the high-stakes finance crowd gathers to hear 20-minute rapid-fire talks by CEOs of start-ups and public companies who seek funding or favorable stock analysts’ reports. Presenters speak fast, using […]
     
  • feedwordpress 22:19:19 on 2018/03/16 Permalink
    Tags: credibiility, , , Quotable, , vivid messages   

    Say it So They Remember and Believe It 


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    Dusk settled coolly over the vineyards in Napa Valley, California, one fall evening. Through the window, we gazed wistfully at a thin stream of bittersweet chocolate sauce a waiter was ladling high over a raspberry-colored cake at the table of a hand-holding couple, inside the big stone restaurant operated by the Culinary Institute of America. I knew it was bittersweet chocolate because the rich smell was drifting through the French doors out onto the patio, where we were drinking a fine Cakebread cabernet next to two giggling toddlers, just as happily chewing red licorice twists from the local 7-11 store.…
     
  • feedwordpress 19:09:27 on 2018/03/16 Permalink
    Tags: , , , Quotable,   

    Say it So They Remember and Believe It 


    Warning: preg_match_all(): Compilation failed: invalid range in character class at offset 7 in /homepages/23/d339537987/htdocs/pb/wp-content/themes/p2/inc/mentions.php on line 77
    Dusk settled coolly over the vineyards in Napa Valley, California, one fall evening. Through the window, we gazed wistfully at a thin stream of bittersweet chocolate sauce a waiter was ladling high over a raspberry-colored cake at the table of a hand-holding couple, inside the big stone restaurant operated by the Culinary Institute of America. […]
     
  • feedwordpress 19:09:27 on 2018/03/16 Permalink
    Tags: , , , Quotable,   

    Say it So They Remember and Believe It 


    Warning: preg_match_all(): Compilation failed: invalid range in character class at offset 7 in /homepages/23/d339537987/htdocs/pb/wp-content/themes/p2/inc/mentions.php on line 77
    Dusk settled coolly over the vineyards in Napa Valley, California, one fall evening. Through the window, we gazed wistfully at a thin stream of bittersweet chocolate sauce a waiter was ladling high over a raspberry-colored cake at the table of a hand-holding couple, inside the big stone restaurant operated by the Culinary Institute of America. […]
     
  • feedwordpress 18:49:32 on 2016/07/21 Permalink
    Tags: , , Quotable   

    Make Your Characterization Stick Via a Compelling Comparison 


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    “Interestingness is the instigator, the hardy carrier pigeon that can carry your message most anywhere. Interestingness makes a message get heard above the noise. Money can’t buy interestingness, yet vivid comparisons can create them. To make your label stick it must be more interesting than others’ labels of course. More than money, title or even good looks, your capacity to craft the most vivid characterization will make it bob, like a cork, to the top of the water of alternative messages. A janitor can become more famous and credible than a CEO. Use the “Compared to What?” cue to stick your…
     
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