Tagged: Nudge Toggle Comment Threads | Keyboard Shortcuts

  • feedwordpress 00:14:44 on 2018/04/28 Permalink
    Tags: , , LEGO, Nudge, Peter Guber, sell,   

    When Making Us Feel Smart and Happy May Move Us to Buy 

    That saying “familiarity breeds contempt” may be true. We tend to take loved ones for granted over time, no matter how well-intended. Yet it is equally true that familiarity breeds acceptance. Thus it is easier to stick a new idea in someone’s mind if you can attach it to something familiar – an existing memory. […]
  • feedwordpress 01:30:24 on 2017/09/05 Permalink
    Tags: , , , , John Hagel, Marty Seligman, mirroring, motivation, Nudge, Richard E. Nistet, Rick Hanson   

    What Captures Our Attention Tends to Control Our Life 

    Several years ago, Disney World executives were wondering what most captured the attention of toddlers and infants at their theme park and their main resort in Orlando, Florida. After all, if they imprinted positive memories in kids, they might embed a lifelong loyalty to their brand. Consequently they hired me and a cultural anthropologist to observe guests as they passed through and paused in the resort lobby, seeing murals, carpets, animated creatures, sweet-smelling snacks, colorful toys and more. It was planned as a weeklong study. But after only a couple of hours of close observation, we realized that what most…
  • feedwordpress 01:40:25 on 2016/03/21 Permalink
    Tags: arguing, , , mind wise, name-calling, Nudge, Opportunity Maker,   

    The Upside Of Trump-Evoked Name-Calling 

    After Trump called Marco Rubio a “low life,” “nasty guy” and “choke artist,” Rubio sunk lower. Citing Trump, he said, “You know what they say about men with small hands.” And Trump called Cruz “a little baby: soft, weak, little baby.” Unfortunately negative and bad name-calling and labels are more contagiously shared than positive ones, as you have undoubtedly noticed in this immersive, warped and ongoing reality show called the presidential campaign. The Argument Culture is on the rise again. Consider seeing the nasty escalation of political attacks – and heated reactions by the pundits -and many of us —…
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