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  • feedwordpress 21:44:22 on 2017/08/12 Permalink
    Tags: , Co-Create, , , smart partnerships   

    Reach Prospective Clients on Their Turf 

    “Recognize the Often Hidden Signs of a Heart Attack” is the 30-minute briefing that attracts the biggest attendance when a cardiologist speaks at nearby retirement homes. Fear often drives people to attend so the title gets them in the door. As well: • Briefing, the professional sounding characterization used to promote the session, attracted more attendees than when it was promoted as a “seminar.” (It pays to tinker with your title.) • In advance craft vividly specific and complimentary ways you and your = • Allow time for questions from attendees so you can increase your awareness of what most…
  • feedwordpress 22:42:59 on 2016/11/28 Permalink
    Tags: , , Co-Create, Daniel Pink, Jay Baer,   

    How Helpfulness Wins Hearts and Sales 

    Taxi Mike, Geek Squad and Vanderbilt University Medical Center take the same successful approach to stand out from their competition, and you can too. Like you, they realize that traditional selling is dead in our digital world. Potential buyers can quickly compare products, as Daniel Pink eloquently suggests in To Sell is Human. Yet, unlike these three very different organizations, surprisingly few others have turned this truth into an opportunity to become the top-of-mind choice for their kind of customers. What’s their secret? They understand that extremely relevant helpfulness is not only the most human way to attract customers but…
  • feedwordpress 20:17:19 on 2016/07/23 Permalink
    Tags: Co-Create, , , Daniel Kahneman, Emrah Duzel, Maria Popova, , , Patrick Tucker, Steve Nguyen, Susan Cain   

    Fertilize Your Combinatorial Creativity by Connecting with Diverse Individuals 

    If successful scientists “have often been people with wide interests,” as Cambridge University professor William Ian Beardmore Beveridge concluded in The Art of Scientific Investigation, then you, too, might make more breakthroughs by seeking more varied people and experiences. Innovation most often happens when you adapt an idea from one domain into a new one, and that’s most likely to happen when you engage with people from different professions, backgrounds, industries, ages and so on. As Brain Pickings’ Maria Popova suggests, we need combinatorial creativity to have more experiences so we can connect the dots, cross-pollinate. Like LEGO building blocks,…
  • feedwordpress 14:55:08 on 2016/07/11 Permalink
    Tags: , Co-Create, , connective, flexible, , mutually supportive, Patricia Linville, , Steven Johnson, , Tom Peters   

    Why Become a Connective Leader in Our Complex World 

    “Diversity trumps ability” as a sufficiently diverse, large group of non-experts often outperforms a small group of experts,” found Future Perfect author Steven Johnson.  In our increasingly complex, disruptive world, we will face more situations where we can benefit from calling on the so-called wisdom of the crowd.  Thus it behooves us to have colleagues with very different work and life experiences, and from diverse professions and industries. Be aware of the mitigating problems of “social influence” so you can sidestep them. Secondarily, as a connective leader, hone your capacity to recruit and involve them to support you, as you would support them,…
  • feedwordpress 23:05:57 on 2016/03/24 Permalink
    Tags: All about cities, Chapel Hill, Charlie Francis, Citymart, Co-Create, , , Eric Reese, Govx, innovate, local government, Matt Horn, OpenGov, Sascha Haselmayer   

    6 Ways Citizens Can Make Their Town Even Better 

    While many of us are dispirited by the long running, warped reality show called the American presidential election, there are bright spots of innovative, good governance in many towns that can give us, as citizens, great hope. Here are six success stories that brightened my day, and that your city might want to adapt and adopt.  How Social Memes Spurred Support for Smoking Ban “The Tigard Youth Advisory Council devised a meme contest to increase awareness of a smoking ban and its impact on public health. Each time a meme was submitted and posted on social media, residents were reminded of…
  • feedwordpress 22:24:26 on 2016/02/02 Permalink
    Tags: Andy Jankowski, Bryant Urstadt, Cathy Benko, Co-Create, , , Deloitte, Ellen Weber, employee engagement, LinkedIn, Reid Hoffman, Shawn Murphy, social enterprise, Switch & Shift   

    Make Your Work With Others More Productive, Pleasurable and Meaningful 

    Clarify Your Values To Live Them More Fully – With Others Getting very specific about what most matters to you enables you to act more consistently, in keeping with your core values. That congruence can boost others’ trust in you according Shawn Murphy, co-founder of Switch and Shift. To identify your values take the quiz at The Center for Ethical Leadership and/or from What’sNext and/or from Online Personality Tests. Take “Tours of Duty” to Spark Talent-Building and Engagement Most any kind of organization can foster innovation, talent building and camaraderie by adopting the tour-of-duty approach used at LinkedIn and advocated…
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